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顯示器產業調研:2023年全球顯示器出貨量下降7.3% 預計2024年微增2%

時間:2023-03-08 10:37:00 閱讀(du):1087 整理:武漢市場調查公司

近日,根據TrendForce發布報告指(zhi)出(chu),2023年(nian)(nian)全(quan)球顯示器出(chu)貨(huo)量1.25億臺(tai),下(xia)降7.3%,低于疫情前水平。考慮到2023年(nian)(nian)出(chu)貨(huo)量基數較(jiao)低,疊加經(jing)濟有(you)望逐(zhu)步復蘇、4-5年(nian)(nian)電腦更新周期,預(yu)計疫情期間購買的電腦將(jiang)在2024年(nian)(nian)下(xia)半年(nian)(nian)至(zhi)2025年(nian)(nian)期間進行升級。這將(jiang)推動2024年(nian)(nian)全(quan)球顯示器出(chu)貨(huo)量增長2%,達到約1.2億臺(tai)。

顯(xian)示(shi)器(qi)(qi)(qi)(qi)是電(dian)子計算機最(zui)重要的終端輸出設(she)備(bei),是人機對話的窗口。顯(xian)示(shi)器(qi)(qi)(qi)(qi)有(you)電(dian)路(lu)部(bu)分和顯(xian)示(shi)器(qi)(qi)(qi)(qi)件(jian)(jian)組成,采用何種顯(xian)示(shi)器(qi)(qi)(qi)(qi)件(jian)(jian),決定了(le)顯(xian)示(shi)器(qi)(qi)(qi)(qi)的電(dian)路(lu)結構,也決定了(le)顯(xian)示(shi)器(qi)(qi)(qi)(qi)的性能指標。傳統的電(dian)壓或電(dian)流表(biao)頭就是一個典型的指示(shi)器(qi)(qi)(qi)(qi)件(jian)(jian),它廣泛用于穩壓電(dian)源(yuan)、萬用表(biao)等儀器(qi)(qi)(qi)(qi)上。隨著電(dian)子儀器(qi)(qi)(qi)(qi)的自能化水平(ping)提高(gao),電(dian)子顯(xian)示(shi)器(qi)(qi)(qi)(qi)件(jian)(jian)的使用日益廣泛,主要有(you)發光二極管、數碼管、液(ye)晶(jing)顯(xian)示(shi)器(qi)(qi)(qi)(qi)、熒(ying)光屏等。

顯示器產業發展現狀及進出口市場分析

目(mu)前,市(shi)(shi)場(chang)(chang)(chang)上主要的(de)(de)(de)顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)類型(xing)(xing)包括液晶顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)(LCD)、有機發光二極管(guan)顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)(OLED)等(deng)。其中(zhong),LCD顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)市(shi)(shi)場(chang)(chang)(chang)占比較大,而OLED顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)市(shi)(shi)場(chang)(chang)(chang)則呈現出快速增長的(de)(de)(de)態勢(shi)。此外(wai),隨著消費者對電子產品(pin)的(de)(de)(de)需求變化(hua),曲(qu)面(mian)顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)、電競(jing)顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)等(deng)新型(xing)(xing)顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)也(ye)(ye)逐漸受到市(shi)(shi)場(chang)(chang)(chang)的(de)(de)(de)青睞(lai)。顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)行(xing)業(ye)(ye)在技術上不斷創新和(he)升級。例(li)如,大尺寸(cun)(cun)化(hua)趨勢(shi)加快,21.5英寸(cun)(cun)及以下(xia)小(xiao)尺寸(cun)(cun)段的(de)(de)(de)供應削減,而23.8英寸(cun)(cun)等(deng)大尺寸(cun)(cun)產品(pin)逐漸成為(wei)入(ru)門級通用(yong)顯(xian)(xian)(xian)(xian)示(shi)器(qi)(qi)(qi)的(de)(de)(de)市(shi)(shi)場(chang)(chang)(chang)主流。此外(wai),刷(shua)新率升級也(ye)(ye)成為(wei)行(xing)業(ye)(ye)發展的(de)(de)(de)一個重要方(fang)向。

數據顯示(shi),2012-2016年(nian)中國顯示(shi)器(qi)(qi)(qi)(qi)(qi)產量(liang)(liang)(liang)呈增長(chang)趨勢,2016-2018年(nian)中國顯示(shi)器(qi)(qi)(qi)(qi)(qi)產量(liang)(liang)(liang)逐(zhu)年(nian)下滑,2019-2020年(nian)中國顯示(shi)器(qi)(qi)(qi)(qi)(qi)產量(liang)(liang)(liang)有(you)所恢(hui)復。2020年(nian)中國顯示(shi)器(qi)(qi)(qi)(qi)(qi)產量(liang)(liang)(liang)為(wei)17043.65萬臺(tai),較2019年(nian)增加了(le)60.7萬臺(tai)同(tong)比增長(chang)0.36%。IDC數據顯示(shi),2021 年(nian)中國PC顯示(shi)器(qi)(qi)(qi)(qi)(qi)市場出貨3231萬臺(tai),同(tong)比增長(chang) 9.71%,創十年(nian)來最高增。但(dan)隨(sui)著市場日益(yi)飽和(he),新冠(guan)疫(yi)情(qing)和(he)烏克蘭危(wei)機帶來的通脹壓(ya)力(li)將(jiang)在2022年(nian)進一(yi)步(bu)加速冷(leng)卻市場環境。

2021年(nian)(nian)(nian)(nian)中(zhong)(zhong)國(guo)高分(fen)辨(bian)率(lv)顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)出(chu)貨(huo)量(liang)457萬(wan)臺,市場份額14.1%,同(tong)比(bi)增(zeng)(zeng)長(chang) 34.2%;電競顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)出(chu)貨(huo) 313 萬(wan)臺,同(tong)比(bi)增(zeng)(zeng)長(chang)2.5%;曲面顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)方面,2021年(nian)(nian)(nian)(nian)中(zhong)(zhong)國(guo)曲面顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)出(chu)貨(huo)220萬(wan)臺,同(tong)比(bi)下降31.2%。2021年(nian)(nian)(nian)(nian)中(zhong)(zhong)國(guo)顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)出(chu)口數量(liang)有所下降,出(chu)口數量(liang)為(wei)(wei)8365萬(wan)臺,同(tong)比(bi)2020年(nian)(nian)(nian)(nian)下降16.34%;2020年(nian)(nian)(nian)(nian)中(zhong)(zhong)國(guo)顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)出(chu)口數量(liang)為(wei)(wei)9999萬(wan)臺,同(tong)比(bi)2019年(nian)(nian)(nian)(nian)增(zeng)(zeng)長(chang)10.95%。2016-2021年(nian)(nian)(nian)(nian)中(zhong)(zhong)國(guo)顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)出(chu)口金(jin)(jin)額逐年(nian)(nian)(nian)(nian)增(zeng)(zeng)加,2021年(nian)(nian)(nian)(nian)中(zhong)(zhong)國(guo)顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)出(chu)口金(jin)(jin)額為(wei)(wei)158.39億美元(yuan),同(tong)比(bi)增(zeng)(zeng)長(chang)17.88%;2020年(nian)(nian)(nian)(nian)中(zhong)(zhong)國(guo)顯(xian)(xian)(xian)示(shi)(shi)(shi)器(qi)(qi)出(chu)口金(jin)(jin)額為(wei)(wei)134.36億美元(yuan),同(tong)比(bi)增(zeng)(zeng)長(chang)47.71%。

2022年(nian)(nian)中國(guo)制造平板顯示器(qi)用(yong)的(de)機(ji)器(qi)及裝置(zhi)進(jin)(jin)(jin)口(kou)數(shu)量為(wei)(wei)10502臺(tai)(tai),相(xiang)比(bi)(bi)(bi)(bi)(bi)2021年(nian)(nian)同(tong)(tong)(tong)(tong)(tong)期增(zeng)(zeng)長(chang)(chang)(chang)了2531臺(tai)(tai),同(tong)(tong)(tong)(tong)(tong)比(bi)(bi)(bi)(bi)(bi)增(zeng)(zeng)長(chang)(chang)(chang)31.8%。分月(yue)(yue)度來看,2022年(nian)(nian)中國(guo)制造平板顯示器(qi)用(yong)的(de)機(ji)器(qi)及裝置(zhi)進(jin)(jin)(jin)口(kou)數(shu)量于(yu)5月(yue)(yue)達到峰值,為(wei)(wei)2453臺(tai)(tai),相(xiang)比(bi)(bi)(bi)(bi)(bi)2021年(nian)(nian)同(tong)(tong)(tong)(tong)(tong)期增(zeng)(zeng)長(chang)(chang)(chang)了1828臺(tai)(tai),同(tong)(tong)(tong)(tong)(tong)比(bi)(bi)(bi)(bi)(bi)增(zeng)(zeng)長(chang)(chang)(chang)287.5%,去年(nian)(nian)同(tong)(tong)(tong)(tong)(tong)期進(jin)(jin)(jin)口(kou)數(shu)量為(wei)(wei)625臺(tai)(tai),累計到2022年(nian)(nian)5月(yue)(yue)進(jin)(jin)(jin)口(kou)數(shu)量為(wei)(wei)5841臺(tai)(tai),同(tong)(tong)(tong)(tong)(tong)比(bi)(bi)(bi)(bi)(bi)增(zeng)(zeng)長(chang)(chang)(chang)65%。2022年(nian)(nian)中國(guo)制造平板顯示器(qi)用(yong)的(de)機(ji)器(qi)及裝置(zhi)進(jin)(jin)(jin)口(kou)金(jin)額(e)為(wei)(wei)362129.6萬(wan)美(mei)元,相(xiang)比(bi)(bi)(bi)(bi)(bi)2021年(nian)(nian)同(tong)(tong)(tong)(tong)(tong)期減少了222160.1萬(wan)美(mei)元,同(tong)(tong)(tong)(tong)(tong)比(bi)(bi)(bi)(bi)(bi)下(xia)降(jiang)38%。分月(yue)(yue)度來看,2022年(nian)(nian)中國(guo)制造平板顯示器(qi)用(yong)的(de)機(ji)器(qi)及裝置(zhi)進(jin)(jin)(jin)口(kou)金(jin)額(e)于(yu)9月(yue)(yue)達到峰值,為(wei)(wei)62854.2萬(wan)美(mei)元,相(xiang)比(bi)(bi)(bi)(bi)(bi)2021年(nian)(nian)同(tong)(tong)(tong)(tong)(tong)期增(zeng)(zeng)長(chang)(chang)(chang)了12968.9萬(wan)美(mei)元,同(tong)(tong)(tong)(tong)(tong)比(bi)(bi)(bi)(bi)(bi)增(zeng)(zeng)長(chang)(chang)(chang)26%,去年(nian)(nian)同(tong)(tong)(tong)(tong)(tong)期進(jin)(jin)(jin)口(kou)金(jin)額(e)為(wei)(wei)49885.3萬(wan)美(mei)元,累計到2022年(nian)(nian)9月(yue)(yue)進(jin)(jin)(jin)口(kou)金(jin)額(e)為(wei)(wei)311793.6萬(wan)美(mei)元,同(tong)(tong)(tong)(tong)(tong)比(bi)(bi)(bi)(bi)(bi)下(xia)降(jiang)29%。

2022年中國制造平(ping)板顯(xian)(xian)示器(qi)用(yong)的機器(qi)及(ji)裝(zhuang)置(zhi)進(jin)口均(jun)價(jia)為34.48萬美(mei)(mei)元(yuan)(yuan)/臺(tai)(tai)(tai),2021年中國制造平(ping)板顯(xian)(xian)示器(qi)用(yong)的機器(qi)及(ji)裝(zhuang)置(zhi)進(jin)口均(jun)價(jia)為73.3萬美(mei)(mei)元(yuan)(yuan)/臺(tai)(tai)(tai)。分(fen)月度來看,2022年中國制造平(ping)板顯(xian)(xian)示器(qi)用(yong)的機器(qi)及(ji)裝(zhuang)置(zhi)進(jin)口均(jun)價(jia)于9月達到峰(feng)值,為91.62萬美(mei)(mei)元(yuan)(yuan)/臺(tai)(tai)(tai),相比(bi)2021年同期增(zeng)長了35.19萬美(mei)(mei)元(yuan)(yuan)/臺(tai)(tai)(tai),去年同期均(jun)價(jia)為56.43萬美(mei)(mei)元(yuan)(yuan)/臺(tai)(tai)(tai)。

顯示器產業未來發展趨勢預測

隨著科技的(de)不斷(duan)發展,顯示(shi)器行業將繼續引入新(xin)的(de)技術(shu)(shu),如更高的(de)分辨(bian)率(lv)、更廣(guang)的(de)色域覆蓋、更快的(de)刷(shua)新(xin)率(lv)等(deng)。此外,柔性顯示(shi)技術(shu)(shu)、透明顯示(shi)技術(shu)(shu)、以及(ji)增強現(xian)實(shi)(AR)和虛(xu)擬現(xian)實(shi)(VR)等(deng)先進(jin)技術(shu)(shu)也(ye)將進(jin)一步(bu)推動顯示(shi)器行業的(de)發展。

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